Executive MBA and DBA programs are the pinnacle of business education, providing comprehensive management skills that cannot be matched by individual seminars, trainings, or courses. These programs are essential for developing top-level business management and leadership abilities.
Business Management Skills:
- Navigate and prevent crises within the company.
- Identify profitable market niches and establish market positioning.
- Create market models, assess market size, and predict dynamics.
- Develop and launch new products effectively.
- Evaluate and predict the future effectiveness of business models, including sales projections.
- Implement proper financial accounting, product profitability calculations, and pricing strategies.
- Formulate strategies for survival in competitive markets (red ocean) and entry into uncontested markets (blue ocean).
- Manage and enhance the company’s intellectual capital.
- Optimize sales management under constraints by identifying profitable customer and product groups.
- Design effective marketing strategies, master strategic marketing tools, and develop strong brand management to turn the brand into a key asset.
- Master project management across industries: From IT to agriculture, mastering project management is crucial for effective business leadership.
- Develop BI systems: Implementing effective Business Intelligence systems aids in making informed decisions in production, finance, sales, and logistics.
- Navigate revision management: Skillfully guiding a company through turbulent changes with speed and efficiency is a key competency.
- Excel in goal-setting: Cascading goals from the company level to individual employees ensures alignment and achievement of business objectives.
- Create effective incentive and motivation systems: Understand the difference between these systems and combine them effectively for optimal employee performance.
- Manage team morale: Cultivate a productive company culture that aligns with and supports the company’s goals.
- Build a business ecosystem: Develop an ecosystem that integrates seamlessly into customers’ lives, maximizing revenue through a comprehensive range of products and services.
- Navigate business law: Legal literacy and the ability to devise schemes to navigate complex legal landscapes are essential.
- Organize HR systems: Design HR systems that address specific business problems and streamline employee workflows.
- Design efficient business processes: Effective business process design is fundamental for operational efficiency.
- Administer advanced production systems: Implement systems like TOC, lean manufacturing, and QRM to enhance production.
- Optimize logistics chains: Knowledge of transport logistics principles is crucial for efficient supply chain management.
- Engage in international markets: Understand international contracts and mechanisms like Incoterms for smooth global operations.
- Create superior business models: Develop business models that outperform competitors in cost, quality, and market resilience.
Personal Performance Skills
- Choose effective leadership approaches: Tailor leadership styles to specific tasks and understand various managerial tools for diverse administrative challenges.
- Enhance personal productivity: Master time management techniques to maximize output efficiently.
- Master public speaking: Effective communication and persuasive speaking are key for leadership.
- Maintain a successful appearance: Adhere to modern dress codes to project professionalism.
- Build a personal brand: Promote your personal brand to increase market value and attract a talented team.
- Think strategically: Shift from tactical to strategic thinking to see the bigger picture and succeed in business.
- Demonstrate resilience: Overcome life and business challenges by relying on personal strength and resourcefulness.
Andrey Kolyada, Rector of EMAS
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