DBA: Strategic Management, Business Modeling, Marketing and Sales Management

EMAS Business School offers a transformative Doctor of Business Administration (DBA) in Marketing, focused on Strategic Management, Business Modelling, Marketing, and Sales Management. This program is meticulously designed for ambitious professionals who aim to become pioneers in the marketplace by mastering advanced marketing strategies, sales techniques, and business models.

Why Choose EMAS's DBA in Marketing?

  1. Comprehensive Curriculum. The DBA Marketing program offers an intensive curriculum that covers Strategic Management, Business Modelling, and Marketing Innovation. It is designed to equip executives, managers, and business owners with the tools necessary to drive growth, improve customer engagement, and boost business performance. By integrating cutting-edge marketing strategies with corporate management and business modeling, the program ensures that graduates are well-prepared to navigate the complexities of modern business.

  2. Flexible Learning Formats. Whether you prefer DBA Marketing blended, hybrid, or online, EMAS provides flexible options to fit your busy schedule. The DBA in Marketing hybrid format combines online learning with face-to-face sessions, offering a dynamic approach to education that suits professionals with varying commitments.

  3. Global Networking. As part of the DBA in Marketing program, you’ll join a global community of like-minded professionals from around the world, including countries such as the USA, UK, Germany, France, Italy, Belgium, Poland, Sweden, Singapore, China, UAE, India, South Africa, and more. This international network enhances your learning experience and offers valuable opportunities for career growth.

  4. Expert Faculty. Learn from industry leaders and seasoned practitioners in the fields of marketing, sales, business modeling, and strategic management. Their real-world experience provides you with practical insights that you can immediately apply to your business.

  5. Real-World Application. The DBA in Marketing is not just theoretical. You’ll engage in hands-on projects, case studies, and interactive sessions that allow you to apply the knowledge gained to real-world marketing and sales challenges. This approach ensures that you leave the program with practical skills that have a direct impact on your professional success.

Become a Leader in Marketing and Sales

The DBA Marketing program at EMAS Business School is designed for professionals seeking to elevate their expertise in marketing, business modeling, and strategic management. Whether you’re an executive, manager, or entrepreneur, this program provides the knowledge and skills needed to lead in the modern marketplace.

With flexible formats EMAS ensures that you can pursue this prestigious degree without sacrificing your professional commitments. Whether you’re in Europe, Africa, Asia, America, or Australia, the DBA in Marketing from EMAS gives you the platform to become a leader in marketing and sales management.

Take the next step in your career and apply for the DBA in Marketing today. Enhance your strategic, marketing, and business modeling capabilities with EMAS Business School!

Start of the program
Part-time (blended)
2024-09-29
Online
2024-09-29
Full-time on campus
2024-09-29
Part-time (blended)
2024-10-25
Online
2024-09-29
Full-time on campus
2024-09-29
Part-time (blended)
2024-10-25
Online
2024-09-29
Languages
Prices
Part-time (blended)
€ 6 200 (installment period is up to 12 months)
Online
€ 5 500 (installment period is up to 12 months)
Full-time on campus
€ 23 710 (installment period is up to 3 years)
Part-time (blended)
€ 9 650 (special offer; basic price - € 14 200)
Online
€ 8 835 (installment period is up to 3 years)
Full-time on campus
$ 25 900 (installment period is up to 3 years)
Part-time (blended)
$ 10 650 (special offer; basic price - $ 15 900)
Online
$ 9 650 (installment period is up to 3 years)
Apply
Regions
Bonus

EMAS Skills Test

EMAS Skills Test

EMAS Skills Test

Take an MBA test drive and assess the program quality yourself

LEARN FROM THE BEST TEACHERS IN RUSSIA AND EASTERN EUROPE!

Kolyada_author of the year

Dr. Andrey Kolyada, rector, scientific director and leading teacher of the program, was named the author of the best business book in Russia in 2024.

The book describes the advanced methodology of strategic management and business modeling, which is taught at EMAS.


 

5 reasons to choose EMAS

WE TEACH THE MOST IMPORTANT THINGS BEST OF ALL

EMAS specializes in business modeling, strategic management, business strategy and leadership. Not just a business school, but a leading scientific institute in Russia in this field. We teach advanced science, conduct scientific research and publish books — business bestsellers for over 20 years!

ALL PROGRAMS ARE IMPLEMENTATION-BASED

There are no abstract cases or homework. You don't just study, but complete many projects to implement the knowledge you've gained into your work and life. This is the most effective way to gain deep knowledge and competencies in business.

EXCELLENT REVIEWS FROM GRADUATES

We have hundreds of great testimonials from graduates over the years. You can find them online. They are all real — you can contact graduates on social networks.

PRESTIGIOUS DEGREE

EMAS holds leading positions in Russian and very respectable places in International Global rankings. One of the few business schools whose graduates live and work in more than 70 countries around the world!

STRONG TEACHERS, INCLUDING THE BEST IN EASTERN EUROPE

We have very strong teachers, in some cases the best in the country and Eastern Europe. For example, our rector Dr. Andrey Kolyada was recognized as the author of the best business book in Russia in 2024.

WHAT TO CHOOSE — Executive MBA or DBA?

The Executive MBA and DBA programs are designed for business owners and senior managers. Therefore, at EMAS they have an identical practical component.

The difference between the DBA and the Executive MBA is the research component, which is added to the practical part in the DBA program.

You should choose the DBA if you want to create a personal brand and secure a position as a leading manager in the business sector you are interested in. Studying for a DBA, you will not only acquire practical knowledge, but also achieve achievements in management science - write and publish at least 2 serious scientific articles in the journals of the Higher Attestation Commission, Scopus or Web of Science. You will gain a reputation as a leading industry scientist and expert practitioner specializing in business modeling and strategic management in a specific industry.

Scientific articles are written under the guidance of EMAS Rector Kolyada A.A. As EMAS is a leading business school in the field of business modeling and strategic management, you will receive topics, material and methodology for writing articles.


 

GET 2 DEGREES AT ONCE!

Executive MBA (EMBA) + Doctor of Business Administration (DBA)

The practical parts of the Executive MBA and DBA programs at EMAS are identical. Thanks to this, in addition to the DBA diploma, graduates receive a second diploma – the Executive MBA program diploma.


 

EMAS holds leading positions in Russian and very worthy places in International Global rankings

International and Russian ratings of EMAS's programs


 

LEADING SCIENTIFIC BUSINESS SCHOOL OF RUSSIA AND EASTERN EUROPE

EMAS is the No. 1 scientific business school in the field of strategic management and business modeling in Russia and Eastern Europe. One of the best business schools in these disciplines in the world. Read more about the scientific work at EMAS here.


The educational programs of EMAS are regularly updated taking into account the results of scientific work. Students are taught advanced science! Interested students participate in scientific work.


 

APPLY NOW AND START CHANGING YOUR FUTURE TOMORROW!


 

About 70% of students receive career
and income growth even before the end of the program!

The average income growth of graduates
is 93%*

130%
average income growth after completing
the DBA at EMAS

104.4%
average income growth after completing
the Executive MBA at EMAS

52.5%
average income growth after completing
the MBA at EMAS

* weighted average income; EMAS graduate income survey, 2017-2024

EMAS is one of the largest business schools for MBA, Executive MBA and DBA in Russia and Eastern Europe

EMAS is a leading business school in Russia and Eastern Europe, a globally ranked business school.

Leading non-academic IMPLEMENTATION consulting business school.

GLOBAL BUSINESS SCHOOL — EMAS accepts students from Europe, Africa, Asia, America, Australia and all over the world to study for the Mini MBA, MBA, Executive MBA and DBA programs.

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EMAS is among the top 900 best business schools in the world – Honorary award 2 Palms: GOOD BUSINESS SCHOOL WITH STRONG REGIONAL INFLUENCE, global ranking of business schools Eduniversal 2024 (France)!

EMAS DBA Students origins

NON-ACADEMIC DBA BASED ON IMPLEMENTATION PROJECTS! YOU WILL DO A LOT OF PERSONAL AND BUSINESS PROJECTS DURING YOUR TRAINING AT EMAS. YOU WILL CHANGE YOUR LIFE!

Academic
DBA based on doing Individual Implementation Projects with Free Counselling.
Abstract cases and empty words lectures

Valuable personal and business skills.
20 projects based on your needs and your company performance.

Breakthrough improvement in your career and business, not just learning "something new".


 

APPLY NOW AND START CHANGING YOUR FUTURE TOMORROW!


 

LEARNING FORMATS, DURATION OF THE PROGRAM, ECTS

Online

Duration: 2 - 3 years, 180 ECTS.

Online learning at any place and time convenient for you.

The most affordable learning format of DBA programs. Regardless of the low price EMAS guarantees high quality of education, useful knowledge and extensive business connections.

Graduates of the online DBA in EMAS get the same degree certificate as full-time DBA graduates.

Blended learning

Duration: 2 - 3 years, 180 ECTS.

2 full-time tutorials in Moscow + Online learning at any place and time convenient for you.

Graduates of the blended DBA in EMAS get the same degree certificate as full-time DBA graduates.


 

PROGRAM DESCRIPTION

1
Extended course - Strategic Management. Business Modelling. Business Analysis. Forecasting the market and the company
More +
2
Extended course - Strategic Management. Corporate Strategy. Strategic Goal Setting. Formulating Strategy
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3
Extended course - Strategic Management. Determining Market Segments. Determining Market Position. Branding and Brand Management
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4
Extended course - Strategic Management. Managing Change. Effective Implementation of the Decisions
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5
Strategic Management. Business Strike - The Exercise to Build the Skills for Strategy Development and Business Management
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6
Extended course - Strategic Management. Managing Corporate Culture
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7
Extended course - Strategic Management. Leadership and Staff Motivation. Creating Personal Brand of the Manager
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8
Operational Management
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9
Project management
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10
HR-Management
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11
Personal Performance. Time management
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12
Personal Performance. Public Speaking and Presentation Techniques
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13
Personal Performance. The Manager's Style and Image. Business Etiquette
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14
Personal Performance. Coaching as the Instrument of the Personal Development of the Leader and the Company
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15
Cross-cultural Management
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16
Extended course - Financial Management. Budgeting. Management Accounting
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17
Sales Management. Setting up a Sales Department. Conducting Important Negotiations
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18
International Business. International Law
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19
Production Management. Quick Response Manufacturing
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20
Lean production/Kaizen
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21
Strategic thinking
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22
Business Planning
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23
Business Engineering. Creating and Managing Business Processes
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24
Business Ethics
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25
Career Development
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26
Important negotiations. Management duels
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27
Special module. Marketing surveys
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28
Special module. Product management
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29
Special module. Marketing communications and promotion: PR, GR, SCR
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30
Special module. Modern advertising. Creative advertising
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31
Special module. Internet Marketing
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32
Offsite Module: EMAS Summer Camp
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Degree

Doctor of Business Administration (DBA) degree from Eurasian Management & Administration School (EMAS)

UNESCO Diploma Supplement

UNESCO Diploma Supplement

APPLY NOW AND START CHANGING YOUR FUTURE TOMORROW!


 

NOT SURE HOW TO CHOOSE THE RIGHT PROGRAM?

Find out the difference between
MBA, Executive MBA, DBA and Starter MBA programs here!

IMPORTANT INFORMATION

Note: The DBA degree is not an equivalent to a Russian doctoral or PhD degree in the terms of the Russian law on Education. It is also not equivalent to the PhD degree in most of the countries of the European Union and the USA. A DBA is a post-graduate course.

A DBA is the highest degree in business (MSc/MBA → DBA). There is a parallel system of degrees in business that is not equal to the system of academic degrees (MSc → PhD). These two systems shouldn’t be confused.

A DBA is useful for those who are looking for a career in business, while a PhD is valuable for those who are looking for an academic career (working and teaching at universities, for example). However, the DBA degree is valuable for those who want to teach at MBA programs, for instance.


It is also important to understand that when one perceives to get an DBA degree in another country then their own country, they must keep in mind a question of recognition / nostrification of foreign degrees / diplomas by local authorities if necessary. While this question is irrelevant in most cases to make a career in the corporate world, one can need to obtain recognition / nostrification if they want to work in public / civil service or academic world or continue the academic thread of education, like pursuing a PhD degree, for example. EMAS, as well as other educational institutions in the world, can not guarantee the recognition / nostrification of its diplomas outside of its country (Russia) and is not responsible for that.