Home
Certification
Viber/WhatsApp/Telegram: +7 (996) 019-75-09
Moscow: +7 (499) 653-75-71
EN RU
Login
  • About EMAS
    • About EMAS
    • News
    • Articles
    • Code of Ethical Behavior
    • Faculty
    • Science: Research at EMAS
    • Accreditation and ranking
    • Scholarships
    • Selected Partners
    • Testimonials
    • Graduates Association
    • Contacts
  • Testimonials
  • MBA | EMBA | DBA : RU Degree
    • DBA: Strategic Management, Business modeling. Russian & Switzerland Degrees
    • DBA: Strategic Management, Business modeling
    • DBA: Strategic Management, Business modeling, Business in the Digital Era
    • DBA: Strategic Management, Business modeling, Startup Management
    • DBA: Strategic Management, Business modeling, Marketing and Sales Management
    • DBA: Strategic Management, Business modeling, Financial Management
    • DBA: Strategic Management, Business modeling, Healthcare Management
    • Executive MBA: Strategic Management, Business modeling. Russian & Switzerland Degrees
    • Executive MBA Global: Strategic Management, Business modeling
    • Executive MBA: Strategic Management, Business modeling, Business in the Digital Era
    • Executive MBA: Strategic Management, Business modeling, Startup Management
    • Executive MBA: Strategic Management, Business modeling, Marketing and Sales Management
    • Executive MBA: Strategic Management, Business modeling, Financial Management
    • Executive MBA: Strategic Management, Business modeling, Healthcare Management
    • Executive MBA ǀ 1 year: Strategic Management, Business modeling
    • MBA: Strategic Management, General Corporate Management. Russian & Switzerland Degrees
    • MBA: Strategic Management, General Corporate Management
    • MBA: Strategic Management, Business in the Digital Era
    • MBA: Strategic Management, Startup Management
    • MBA: Strategic Management, Marketing and Sales
    • MBA: Strategic Management, Finance
    • MBA Active ǀ 1 year: Strategic Management, General Corporate Management
    • Mini MBA - Master in Management (MIM): Operations Management
    • Mini MBA: Operations Management, Business in digital era
    • Mini MBA: Operations Management, Startup Management
    • Mini MBA: Operations Management, Marketing and Sales
    • Mini MBA: Operations Management, Finance
    • Mini MBA: Operations Management, Healthcare Management
  • MIM & Trainings
  • Free

Breadcrumb

  1. Home
  2. News

A new book on strategic management by the rector of the EMAS business school!

A new book on strategic management by the rector of the EMAS business school!

Dear friends!
We are glad to share good news with you.
The Alpina Publishing House published another book by A.A. Kolyada, Rector of EMAS. It is already available for sale on the publisher's website. And soon it will go to bookstores in Russia, Belarus and Kazakhstan. This is the 3rd book in his career.
The book was written 6 years and then the publishing house worked on it for more than a year. The book has  more than 600 pages and presents the 3rd version of integrated methodology of business strategy and strategic management, created in EMAS. In terms of depth and practical benefits, the technique surpasses well-known foreign analogues. Here are considered such issues as modeling and forecasting the market, business modeling, goal setting, searching for market niches and managing the company's corporate culture. Moreover in the book you can find the information about staff motivation, the principles of competent strategic planning, etc. 

There are many examples, figures, tables.
The book is framed as a scientific monograph. The reviewers were Doctor of Economics, Professor, V.P. Gorshenin and Doctor of Economics, Professor Y.O. Plekhov.
In addition to the paper version, the book was published in epub format. The e-book is available at Litres, Ozon and other online stores. PDF format will be released soon also!)

Subscribe to our free e-newsletters and publications

We send expert articles, videos and presentations. Be first to learn about discounts and special gifts.
BMDA
EBSR
AACSB
QRM
prime
BGA Member

LLC "EMAS School": MBA programs, trainings, seminars.

109004, Moscow, Aptekarsky Lane 9 2

WhatsApp: +7 (996) 019 75 09, +7 996 001-74-25
Moscow: +7 (499) 653-75-71
E-mail: admission_1@emasglobe.com

  • The privacy policy.
  • Terms of Use.
  • Information about educational organization.
  • How to pay with a bank card online.
  • Payment and Description of return.
  • Description of the transmission process.
© 2009-2024.
  • About EMAS
  • MBA | EMBA | DBA : Russian Degree
  • MIM & Trainings
  • Accreditation and ranking
  • Free content
  • Scholarships
  • Faculty
  • News
  • Articles
  • Testimonials
  • Graduates Association
  • Contacts
  • Code of Ethical Behavior
  • Selected Partners